Category Archives: technology

The Time Is Right For Brands To Join The AR Revolution

Article original posted on the Zone website Augmented reality is about to explode – and the opportunities for brands to cash in are plentiful, says Zone senior UX designer James Reece… Beyond the hype and the novelty, the thing that’s … Continue reading

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Google just open-sourced AI – 5 ways this changes everything

We’ve said before that the future of UX is Artificial Intelligence because of the huge possibilities it opens up, but for most projects the benefits of AI have been out of reach, due to the (not unsubstantial) cost and technical … Continue reading

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Humans need not apply

Posted in film, Futurology, technology | Leave a comment

Touchless interaction – why the future is about letting go

It seems like just the other day we were discussing the move away from the mouse to the touchscreen, but such is the current pace of technological change and innovation, that now the talk is of a ‘post touch screen’ … Continue reading

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The rise of the quantified self – eight examples of life logging

Here’s a post I wrote for The Real Adventure blog recently. One of the big trends this year is the concept of the ‘quantified self’; a movement where wearable technology and smart phone apps combine to give people detailed insight … Continue reading

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Google Glass

Google have released more details of Glass, the wearable device that adds an augmented reality layer to your vision. The video above shows what the device will be capable of – and ‘how it feels’. For me this is incredibly … Continue reading

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Cloudy with a chance of iPhones – the UX of weather

Here’s a post I wrote for The Real Adventure blog recently. Although it can at times feel tediously familiar, our geographical position makes our weather hard to predict, and at times it can feel like we experience all four seasons … Continue reading

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Answer cards – a great visual analogy

Here’s a post I wrote for The Real Adventure blog last September. Google has long been a company known for dealing in data. Be it collecting, analysing, sorting or presenting data, it has largely maintained its position as the gateway … Continue reading

Posted in apps, mobile, search, technology, UI, UX | 1 Comment

Post touch screen interaction

It’s inevitable that touch screens will eventually become outdated by new technologies. Recently things have been moving towards motion tracking technologies that can capture gestures and so on without the need for the user to be touching a mouse or … Continue reading

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